As you build your online selling space, you’ll need to open a storefront, showcase products, engage with customers, accept payments, etc. While you might think that you can do all of this without any help, in the long run, it can be quite exhausting.
So, to help you thrive in this competitive eCommerce space, Shopify has many apps to help you manage these activities and grow your eCommerce business.
In this blog, we’ll share 20 must-have Shopify tools that automate, optimize, and supercharge every facet of your business.
But first, let’s know what a Shopify Store is.
What is a Shopify Store?
Shopify acts as a facilitator that helps ease the selling of products over the web. It is best known for its ease of use and modern web design.
Using the drag-and-drop editing tool, one can easily add products, create discounts, and process orders. Shopify apps marketplace has many apps available on their store, from which you can pick the best one for you.
Although you can explore and find a lot of Shopify apps, the following are the best Shopify apps that you should definitely check out.
Apps for Sales & Conversion
With the following top Shopify plugins, you can easily turn your visitors into potential customers and maximize your average order value. Below are the Shopify apps for sales and conversion:
1. Loox Product Reviews & Photos
Loox is a great social proof app that helps brands build trust and drive sales. It sends innovative and customizable review request emails and gathers authentic product reviews. It enables brands of all sizes to automatically collect customer reviews with photos & videos and beautifully display them.
Features
- The posted referrals boost trust and increase customer retention and sales.
- It makes your brand discoverable via social media & Google Shopping
- The reviews & ratings get displayed on search results with rich snippets
Pricing
- Starting from $12.99/month with a 14-day free trial available.
2. ReConvert Upsell & Cross Sell
ReConvert allows you to maximize your revenue by offering upsell and cross-sell opportunities right after checkout. It is one of the highest-converting spots in the customer journey.
Features
- Post-purchase upsells and cross-sells
- One-click offers that don’t interrupt checkout
- Custom thank-you pages with surveys, timers, and more
Pricing
- 14-day free plan available. You can buy a premium based on your monthly orders. The minimum plan starts from $4.99/month.
3. SMSBump
Many Shopify merchants use this app to manage their SMS. This app by Yotpo lets you create and automate your subscriber lists, which are compatible with GDPR and TCPA. Merchants launch, grow, and manage SMS marketing and automation with SMSBump. It lets you create SMS /MMS (Text with image) marketing campaigns in seconds and track results.
Features
- You can send automated SMS as per your customer’s time zone.
- Optimize your SMS costs
- Run A/B Testing- Send different variants of SMS and measure results
Pricing
- The Pro version starts from $828 per month
4. PushOwl
PushOwl, owned by Brevo, is the perfect marketing channel to capture and market anonymous shoppers instantly. There is a great chance you are missing out on sales because of abandoned carts.
There has been an increase in cart abandonment over the last few years. This app sends automated web push notifications to retarget and bring back the shoppers who abandoned their cart or did not check out to buy the products they’ve considered.
Features
- PushOwl sends push notifications to remind shoppers and generate more sales.
- Recovers abandoned carts without needing a customer email.
- Sends messages once the product is shipped
Pricing
- You can use this powerful app for free for up to 500 impressions. Then there are paid plans starting at $15 per month.
5. Privy – Email, SMS & Pop Ups
Privy helps you grow your email and SMS contacts while offering discounts to drive immediate sales. With customizable popups, banners, and forms, you can target visitors at the right time with the right message.
Features
- Easy-to-use drag and drop email editor.
- Exit-intent popups to stop cart abandonment
- Email and SMS collection for long-term marketing
- Welcome offers and discount codes to increase conversion
Pricing
- 15-day free trial. Paid plans from $30/month
App for Marketing and Growth
6. Klavio
Shopify sellers can grow their eCommerce business using email marketing services provided by Klavio. You can easily create attractive, targeted emails using Klaviyo to engage your audience.
It integrates with over 100 tools and includes all the must-haves such as pre-built templates, customized flows, and ROI- based analysis of your email campaign’s performance.
Features
- A library of automation
- Dynamic forms to add to your website
- Instagram and Facebook Ads data syncing
Pricing
- Get a free trial for 14 days up to 250 contacts. $45/month for up to 1500 emails.
7. Plug-In SEO
If you want to improve your page ranking well on Shopify, Plugin SEO should be your go-to app. Using this app, you can identify any SEO issues with descriptions, page titles, speed, links, and poor keywords that affect ranking.
Features
- Optimize your product pages on search engines.
- Excellent tool to conduct keyword research
- An easy-to-use interface for boosting your shop’s SEO.
Pricing
- A 14-day free trial is available.
8. Referral Candy
It is one of the best apps that can turn your customers into influencers. This Shopify app lets you create custom referral programs for your online store. You can reward the customers when they refer a friend and find new customers organically.
Features
- Get sales through word-of-mouth referrals.
- Reward customers for referrals
Pricing
- You can get this app with a 30-day free trial. Regular plans start from $29 per month.
9. SMS & WhatsApp Marketing: The Convert Way (TCW)
The Convert way empowers you to send text messages for various purposes, including recovering abandoned carts, extending welcome messages, updating customers on order statuses, and executing marketing campaigns.
Moreover, it facilitates the automatic delivery of reminders to your customers at predefined intervals.
Features
- Dispatch SMS notifications to over 200 countries.
- Collect subscribers & send automated welcome messages.
- Send personalized WhatsApp broadcasts.
- Recover abandoned carts & win back lost customers.
Pricing
- Free plan available.
- The Premium Plan starts from $79/month.
10. Growave – Loyalty, Reviews & More
Instead of installing five different apps, Growave gives you everything in one: reviews, loyalty points, wishlists, referrals, and more. It helps you turn first-time buyers into repeat customers through ongoing engagement.
Features
- Customer rewards with points and VIP tiers
- Social logins and wish lists for better user experience
- Review collection and referral program built-in
Pricing
- With a 14-day free trial, the entry plan starts at $49/month, depending on features.
Apps For Operations & Inventory Management
11. ShipStation
ShipStation streamlines your shipping and fulfilment process. You can import orders from Shopify, print shipping labels, compare rates, and send tracking numbers—all from one place.
Features
- Connects to multiple carriers like USPS, FedEx, and DHL
- Automates shipping rules and batch printing
- Real-time tracking and branded shipping labels
Pricing
- 30-day free trial; standard paid plans start at $29/month.
12. Powerful Contact Form Builder
Form Builder helps you create various customized forms for your Shopify store, like an order form, donation form, registration form, feedback form, etc., with a file or image upload option. Collect the data and details you need and get notified of each response & eliminate cold calling.
Features
- Create mobile-responsive forms to bring more leads and boost revenue
- Block form submissions from specific domains and improve lead quality.
- Provides your customers with a personalized shopping experience.
Pricing
- Form Builder has a free plan and a $9.99 per month Pro plan with more features.
13. Stocky (by Shopify)
Stocky gives you control over inventory and restocking. You can track best-selling products, create purchase orders, and get recommendations based on sales trends.
Key Features
- Inventory forecasting and low-stock alerts
- Helps with stock transfers and reordering
- Detailed reports on product performance
Pricing
- Free with Shopify POS Pro plan
14. QuickBooks Connector by Bold
No more manual bookkeeping. This app syncs your Shopify data like sales, taxes, refunds, and customer info, directly to QuickBooks, making accounting easier and more accurate.
Features
- Automatic syncing of orders and payments
- Tracks expenses, taxes, and revenue in real time
- Saves hours of manual data entry each month
Pricing:
- Plans start with $495 per month.
15. Back In Stock
Don’t lose sales when items go out of stock. This app lets customers sign up to be notified when products are available again, automatically bringing them back to your store.
Features
- Automatic email/SMS notifications
- Customizable message templates
- Insights into product demand
Pricing
- Paid plans start at $149 per month
Apps for Better Customer Experience
16. Smile
On Smile, you give your shoppers what they want—rewards for loyalty. The points and rewards increase customer engagement. Create powerful rewards programs, build a loyal customer base, and boost sales.
Features
- Easy and quick to install the app
- Align your rewards program with your brand and stand out from the crowd
- Powerful, on-site reminders to encourage shoppers to use their rewards.
Pricing
- The app is free to access. You can buy customized reward emails, advanced analytics, and other exclusive features; you can purchase feature-rich plans starting $49 per month.
17. Infinite Product Options
Perfect for stores offering product personalization, Infinite Options has a feature where you can add custom input fields on your product pages. Whether it’s size, color, initials, or extra instructions, shoppers can customize their purchase to suit their needs.
Features
- Add unlimited product option fields: dropdowns, swatches, checkboxes, etc.
- Apply price adjustments for selected options
- No custom coding needed
Pricing:
- $12.99/month
18. Currency Converter Plus
If you sell globally, showing the right currency builds trust and improves conversion. Currency Converter Plus detects a visitor’s location and automatically adjusts prices—so there’s no math or confusion for international shoppers.
Features
- Supports 200+ currencies and real-time exchange rates
- Detects customer location and updates prices instantly
- Works smoothly with your theme and checkout flow
- Helps reduce cart abandonment for international visitors
Pricing
- A free plan is available. The professional plan starts from $9.99/month.
19. PageFly – Advanced Page Builder
PageFly lets you design high-converting landing pages, product pages, and blog layouts using an intuitive drag-and-drop editor.
Features
- No-code design flexibility
- Mobile-optimized templates
- A/B testing and CRO elements
Pricing
- Free plan available; paid plans start from $24/month
20. Booster: Page Speed Optimizer
Slow websites kill conversions. Booster compresses images, streamlines scripts, and optimizes load times to improve both UX and SEO.
Features
- Image and script optimization
- Lazy loading
- Performance analytics
Pricing
- Free
Conclusion
In 2025, the key to Shopify success won’t just depend on having a great product, but on how efficiently you connect with your customers and manage your business.
These 20 best Shopify apps for a Shopify ecommerce store will help any eCommerce business attract customers and boost sales. If you need eCommerce Development Services, you can contact our team at Knotsync to learn more about these services.
